Money & management experts
You've seen the CEOs. You've heard Evan's take. For another viewpoint, see the OU Business School expert opinion.
It's a risky business
Risk plays an important part in competition and regulation. Leslie Budd looks at the challenges of new rules and the threat of a collapsing economy.
Dance stance
Could Adam Smith learn a lesson from the licensing of sex clubs? Leslie Budd takes us lap dancing around the regulations.
Cut to the quick
Tricky customers and economic downturn; Leslie Budd looks at the wicked problems of cutting costs.
The economy rocks
Can we learn anything about how to cope in the current economy by following the advice of Guns n Roses?
Life in the fast lane
Does speed equal power? Leslie Budd looks at advertising in a complex and fast-paced business world.
The last word?
Leslie Budd outlines the role of outsourcing in the prophetic demise of the printed word.
Twisting business DNA?
Do many of the frustrations with call centres stem from a decision to outsource and be damned?
Calling the tune
It's easy to criticise a slick media management operation, but never forget who pays the PR piper.
Image doctors' image problems
Leslie Budd suggests that PR teams suffer from an unfairly hostile public image.
See anything you like?
What lessons for managers is there in the continuing popularity of real-world showrooms?
A feel for the role
Leslie Budd of the OUBS says while customers like to feel the produce, managers should have a feel for it, too. There's value in the right touch.
Faltering to health
Are there simple rules which might help ensure a successful recovery from recession?
Think outside the suggestion box
When it comes to global competition, do companies have a misguided faith in fakes?
The changing face of sales
Sales reps are a relic of yesteryear. In their place a smaller, more important, sales force has arisen. Look inside the modern salesforce.
Working to rule?
Who calls the shots in a successful company? Caroline Emberson asks: should we be working to rule?
Are you a brute?
Is shouting at your colleagues ever acceptable? Clearly, different situations need a different managerial style.
Tied up too tight?
Should the red tape be peeled back? Do businesses require a light touch or a firm grip?
The value of nothing?
The FTSE and the Dow Jones are checked like national pulses - but how important is a company's share price?
Out of the blue?
The better question is 'why did we do nothing about the impending crisis' than 'did we see it coming?'
Seen it coming?
Would forewarning of the recession have given a chance to change course, or would short-termism beat foresight?
Marketing in a shrinking market
With little money or consumer confidence around, what's the right approach to advertising in a recession?
Ready for better times
Sooner or later, economic indicators will climb again. Use the downturn by planning for an upturn.
![When a crash hits a hedge [Picture by the_repairman CC2.0 licence]](images/hedge_crash_progfront_7890.jpg)
Brand values and valuing brands
Precious beyond money - and beyond measure: How do you set about valuing brands?
Which way now?
How can you plan when nobody knows what's going to happen next? Making decisons in an uncertain world.
Content last updated: 13/02/2009
