Strategies

Business strategies develop in many fields. Give yourself an advantage - check our expert views

A busy businessperson's bulging briefcase

Sizing up

Peter Walton asks if there's a point at which big companies become too big.

An eye on the costs

Tough times call for tight belts - but how do you cut costs in a recession?

Which way now?

How can you plan when nobody knows what's going to happen next? Making decisons in an uncertain world.

Envoys of Sultan discussing ransoms with Christian knights

Make a deal or don't

A tip from Jimmy Carter might help you succeed at negotiations.

Choosing how to choose

The shape of your business may influence if your plans build on instinct or analysis.

Successful negotiation ends in a handshake

A dance, not a battle

To get what you want, Evan suggets you need to prepare your approach to negotation.

What's in a name?

How do you put a price on sentiment? Evan explores the money in brands.

Where to cut?

Everyone agrees its important, but nobody wants to commit to plans for cost-cutting.

Best before...?

It has all the latest technologies, but is it possible for Eurofighter to keep pace? Discover the plans for ensuring Eurofighter's technology had future proofing.

White elephant or cash cow?

Unwanted burden or export giant? Building the plane is a first step - the challenge is making it pay.

Driving innovation

Creativity can make or break an organization. How do companies get the creative juices flowing? What drives - and what kills - innovation?

Clean hands, clean conscience

What are the forces that control and ensure corporate accountability?

Keeping ahead

In business, the race is always to the swift - but how can companies maximise their competitive advantage?

Radical innovation

Sometimes a new idea changes the landscape, and even well-established companies struggle to cope. DVDs, digital cameras and Google are all examples of radical innovation.

Under observation

Once CCTV was confined to the high street; now it’s invading your office. Discover who’s watching you work, and why.

Power corrupts

Big business has a reputation for abusing its power. Explore the tactics used to call companies to account.

Like people, only nicer

Animals have starred in some of the most famous TV adverts. Discover the secret of their success in marketing’s animal magic.

Levelling the playing field

How do you get ahead in advertising? It's all down to the pitch.

Marques and marketing

Brands can inspire staff and attract customers. They can even help you grapple with the future. Get some brand vision.

Worlds turned upside down

What obstacles does Kim Winser face as she tries to turn Aquascutum around? We consider the art of leading a revolution.

Waiting for the rubber stamp of approval

It's simple - isn't it?

Why do some organisations resist change? Why can changing something simple be so tricky? Why is change so hard?

Can disagreement be good?

An exclusive extract from the OU course Shaping Public Policy offers tips for keeping conflict constructive.

Fighting for territory

Cadbury take on Wrigley, as changing consumer tastes provoke a big gum war.

Second Life [Copyright 2007, Linden Research, Inc. All Rights Reserved]

Making real money

Millions are spending time in virtual worlds like Second Life and business is taking note. Liz Daniel examines the attraction in virtual worlds, real opportunities.

Private details

Shareholders and executives may gain from private equity takeovers, but who’s paying for their profits?

Big business goes green

More and more companies seem to be taking note of environmental issues. Watch two high-profile business leaders explain their plans, as big business goes green.